Senior Manager - Member Communications
Company: Golden 1 Talent Acquisition Team
Location: Sacramento
Posted on: October 16, 2024
Job Description:
8945 Cal Center Dr, Sacramento, CA 95826, USA Req #5418 TITLE:
SRMGR - MEMBER COMMUNICATIONS STATUS: EXEMPT REPORTS TO: SVP -
COMMUNITY IMPACT AND PUBLIC RELATIONS OFFICER DEPARTMENT:
COMMUNICATIONS AND COMMUNITY RELATIONS JOB CODE: 11696 PAY RANGE:
$129,400.00 - $140,000.00 ANNUALLY GENERAL DESCRIPTION: The Member
Communications Senior Manager is responsible for developing and
implementing communications strategies that inform, engage, and
educate Golden 1 Credit Union members. The Member Communications
Senior Manager will lead on proactive and reactive member
communications, as well as manage the team responsible for
reputation management, social media, and content development. This
role will work closely with Golden 1 leadership, as well as
Marketing, Communications & Community Relations, Information
Technology, Security, and Retail leaders. An ideal candidate will
possess a mix of marketing, customer/member service, public
relations, and project management skills. TASKS, DUTIES,
FUNCTIONS:
- Develop and implement comprehensive member communications
strategies, programs, and tactics to support consistent engagement
with Golden 1 members.
- Lead teams in large- and small-scale communications efforts to
enhance member experience, knowledge, and satisfaction.
- Oversee the production of member communications content,
including, but not limited to, videos, podcasts, digital content,
and presentations.
- Create proactive and reactive communications to address member
inquiries, concerns, and feedback, ensuring timely and effective
communication through various channels.
- Align all strategies and materials with the Credit Union's
messaging, brand voice, mission, vision, and strategic goals.
- Collaborate closely with internal teams and leadership for
alignment on member communications strategies, projects, and
deliverables.
- Coordinate and manage fast-paced member communications in
response to urgent and timely issues.
- Track measurable success and learning metrics to inform current
and future member communications campaigns and efforts.
- Maintain a thorough understanding of state and federal laws and
regulations related to Credit Union compliance including bank
secrecy and anti-money laundering laws appropriate to the
position.
- Develop member crisis communication plans to manage potential
issues proactively.
- Other duties as assigned. PHYSICAL SKILLS, ABILITIES, AND
EXERTION UTILIZED IN THE PERFORMANCE OF THESE TASKS:
- Advanced oral and written communication skills required to
communicate effectively with members and internal
stakeholders.
- Must possess sufficient manual dexterity to skillfully operate
an on-line computer terminal and other standard office equipment.
ORGANIZATIONAL CONTACTS & RELATIONSHIPS:
- INTERNAL: All levels of staff.
- EXTERNAL: 3rd party vendors, government officials and staff,
other Credit Union representatives. QUALIFICATIONS:
- EDUCATION: Bachelor's degree in Communications, Business
Administration, Public Administration or Policy, Social Sciences or
Humanities, or related field.
- EXPERIENCE: Three or more years of management/supervisory
experience. Minimum six years of prior communications, external
communications, public relations, or marketing experience.
- KNOWLEDGE / SKILLS:
- Excellent verbal and written communication and interpersonal
skills. Must communicate effectively and persuasively with all
levels of the Credit Union.
- Working knowledge of best practices and current techniques
related to external communications and digital communications.
- Excellent grammar, spelling, copyediting, and proofreading
skills.
- Proficiency in Microsoft Office Suite, SharePoint, and Excel.
PHYSICAL REQUIREMENTS:
- Must reside within the Sacramento region.
- Prolonged sitting throughout the workday with occasional
mobility required.
- Corrected vision within the normal range.
- Hearing within normal range. A device to enhance hearing will
be provided if needed.
- Occasional movements throughout the department daily to
interact with staff, accomplish tasks, etc. LICENSES /
CERTIFICATIONS: None #LI-Hybrid THIS JOB DESCRIPTION IN NO WAY
STATES OR IMPLIES THAT THESE ARE THE ONLY DUTIES TO BE PERFORMED BY
THIS EMPLOYEE. HE OR SHE WILL BE REQUIRED TO FOLLOW OTHER
INSTRUCTIONS AND TO PERFORM OTHER DUTIES REQUESTED BY HIS OR HER
SUPERVISOR THAT ARE WITHIN HIS / HER KNOWLEDGE, SKILL AND ABILITY
AS WELL AS HIS / HER MENTAL AND PHYSICAL ABILITIES.
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Keywords: Golden 1 Talent Acquisition Team, San Bruno , Senior Manager - Member Communications, Executive , Sacramento, California
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